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L’Oréal A Double Winner at Brand Innovators Awards

Tapped for Makeup.com and Dermablend "Zombie Boy" video.

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By: TOM BRANNA

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L’Oréal USA won two honors at the Brand Innovators awards, hosted at the Gansevoort Park Hotel in conjunction with Internet Week. In the category of “Content Marketing,” Makeup.com’which promotes all brands in the L’Oréal USA stable—was recognized for its success in building relationships through content marketing. The mission of Makeup.com is to serve as a beauty agnostic content platform that creates a direct relationship with consumers through a variety of content styles and allows t...

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